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How To Buy The Perfect Outboard Motor

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  Yamaha didn’t become an industry leader in the marine world overnight. It began more than 50 years ago when two engineers started to work on the very first Yamaha marine engine, the P-7. During the two years it took to develop this model, the staff began to grow. The P-7 was officially released to the Japanese market in 1960. While this first attempt was far from perfect, it shaped the way the company worked on its improvements going forward.   Kids Splashing on Pontoon with Yamaha F75 Outboard When it comes to product development, their market-oriented approach is a thoughtful, in-depth process. Yamaha gathers information from each market and listens to those who use and service their products. They take this feedback and use it to further improve their designs. As the quality and performance of Yamaha outboards continued to improve over the years, their popularity among boat owners grew. Today, they’re one of the most recognizable manufacturers on the market.   What Kind